Friday, March 30, 2007

BACK LINKS

It's that simple! Nothing to sign up for, no registering, no forms, no email, just tit for tat and link for link for as long as you want. Invest a few minutes to copy our link above to any page on your site and we'll start promoting yours right away. Your link will go to the top of the list automatically.


Most webmasters know that links to your site from other places on the web is an important part of building reputation and traffic. A link from our site won't shoot you to the top, but it will help, and it's a great free way to get your site noticed by human and robotic visitors! You may also want to consider our other free services.


Backlinks are incoming links to a website or web page. The number of backlinks is an indication of the popularity or importance of that website or page. Backlinks are also called incoming links, inbound links, inlinks, and inward links.


Search engines often use the number of backlinks that a website has as one of the factors for determining that website's search engine ranking. For example, Google's PageRank algorithm uses backlinks to help determine a site's rank.



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Wednesday, March 28, 2007

Why Do So Many People Fail In Affiliate Marketing?

More and More people are lured into affiliate marketing and you might be one of them. Indeed, affiliate marketing is one of the most effective means of generating a full-time income through the Internet. It’s a fair deal between the merchandiser and his affiliates as both benefit from each sale materialized. Like in other kinds of business, a great deal of the profits in affiliate marketing depends on the affiliate’s advertising, promoting and selling strategies. Everyday, as affiliate marketing industry expands, competition heightens as well so an affiliate marketer must be creative enough to employ unique and effective ways to convince potential buyers to purchase or avail of the products and services offered.

Compared to traditional advertising practices, affiliate programs are more effective, risk-free and cost-efficient. But why do many people still fail in affiliate marketing? There are a lot of reasons and a lot of areas in the program to look into. The most critical aspect in the affiliate program is advertising. Many affiliate marketers fail in this aspect because they lack hard work, which is the most important thing in affiliate marketing and in all other kinds of business as well. Although it pays to be lucky, you cannot merely rely on it. Affiliate marketing isn’t as simple as directing customers to the business site. If you want to earn big, of course, you have to invest time and great amount of hard work in promoting the products. As earlier mentioned, the competition is very high and customers nowadays are very wise, too. After all, who doesn’t want to get the best purchase—that is, to pay less and get more in terms of quantity and quality.
Lack of preparation is also a reason why one fails in affiliate marketing, whether he is a merchandiser or an affiliate. Part of the preparation is researching. On the part of the merchant, he has to be highly selective in choosing the right affiliate websites for his affiliate program. In order to be sure he has the best choices, he must have exhausted his means in looking for highly interested affiliates whose sites are sure fit to his products and services. The affiliate site’s visitors must match his targeted customers. On the other hand, the affiliate marketer must likewise research on the good-paying merchandisers before he signs up for an affiliate program. He must ensure that the merchants’ products and services match his interests so he can give his full attention and dedication to the program. He can get valuable information by joining affiliate forums, comparing different affiliate programs and reading articles on affiliate marketing where he can get tips from experienced affiliate marketers on how to choose the best merchants and products with high conversion rate.

The website is a very important tool in the whole affiliate program. As an affiliate marketer, you should plan how your site is going to be, from domain name to the design, the lay-out, the content, and ads. Some users are particular about what they see at first glance and thus when they find your site ugly, they won’t read through the content even if your site has many things to say and offer. On the other hand, there those who want information more than anything else. Affiliate marketers with “rich-content” web sites are usually the ones who prosper in this business because the content improves traffic to the site. Websites with high quality contents—with relevant keywords and more importantly, right information about the product and not empty hyped-up advertisements—allow you to earn big in affiliate marketing even when you’re asleep. If you won’t be able to sustain the interest of your site visitor, you won’t be able to lead him to the merchants’ site. No click-through means no sale and thus, no income on your part.
Selecting a top level domain name is also crucial to the success of the affiliate program. Lots of affiliate sites don’t appear in the search engine results because they are deemed by affiliate managers as personal sites. Major search engines and directories would think of your site as transient ones and thus, they won’t list it in the directory. Before you decide on the domain name, know first what you are going to promote. Many fail because their sites are not appropriately named, so even when they feature the exact products the customer is looking for, the customer might think the site is not relevant and thus, won’t enter the site.

Above all, an affiliate marketer must be willing to learn more. Certainly, there are still a lot of things to learn and so an affiliate marketer must continue to educate himself so he can improve his marketing strategies. Many fail because they don’t grow in the business and they are merely concerned about earning big quickly. If you want long-term and highly satisfactory results, take time to learn the ins and outs of the business. Continue to improve your knowledge especially with the basics in affiliate marketing ranging from advertising to programming, web page development, and search engine optimization techniques. Likewise, study the needs and wants of your site users and how different merchandisers compete with each other.

Keep on trying; don’t get disappointed if your first attempts did not pay off. Thousands are attracted by the possibility of generating skyrocketing incomes through affiliate marketing and so they sign up in any affiliate program without carefully understanding every aspect of the business. When they don’t get instant results, they quit and sign up for another program and repeat the process of just copying links and referring them to others. When you sign up for an affiliate program, don’t expect to get rich in an instant. Work on your advertising strategies and be patient. You’ll never know how much you can get if you don’t persevere.

Don't Make These Common 4 Affiliate Mistakes!

Myths concerning affiliate marketing are appealing and attractive. People who do not know the entire system the wrong way round are prone to believing that it is something capable of giving them great fortune overnight. Stories concerning affiliates who earn tremendous amounts of money swim in their heads, and while these stories are as true as they can be, there are those who believe that they are going to have the same fortune once they indulge in this particular business.

It is true enough that affiliate marketing is financially rewarding. People who have gone through everything to be able to succeed in this business are reaping the seeds that they untiringly sowed. Many of them enjoy the kind of existence that was not possible for them to have had under ordinary circumstances. Having gone through the A-Z of affiliate marketing, however, these people are the ones who know that while such business is lucrative, there is absolutely no easy money in it.

Ignorance of this fact is one of the main reasons why there are people who fail miserably in the internet business. There are those who believe in myths concerning the easy money involved in systems such as affiliate marketing. They do not know that there are those who have wasted time, effort and too many resources in trying to pursue the life of ease that they believe this business will give them. And so they go into affiliate marketing armed with nothing but myths and fantastical notions of wealth swimming in their consciousness, never realizing that they bound to make mistakes that would prove to be their downfall.

What may be the reason why in businesses such as affiliate marketing, many are called but few are chosen? Perhaps the answer lies on the fact that many affiliates make mistakes that result from their ignorance of facts concerning how the entire business runs. Affiliate marketing is not as simple as an affiliate promoting a merchant’s wares through his website and getting paid for it. It is also about knowing the market and the customers at hand.

Discovering what the most common mistakes affiliates make can perhaps dispel the gloom about myths surrounding affiliate marketing by correcting some wrong notions about it. It might also be able to make those concerned understand that like any other business, there are dos and donts involved in this one if they want to make each of their steps count. The first common mistake affiliates make is their lack of knowledge concerning principles involved in their business. This refers to the affiliate’s knowledge of search engines in particular.

Affiliate marketing involves advertising, and advertising through the internet could not have been better without the existence of search engines. What every affiliate has to do is to make these search engines his best friend through studying search engine optimization closely. This way, he is able to know what to do in connection with building a better website to ultimately use for his business.

The second is that affiliates make the mistake of stuffing their sites with banners that do not provide enough information about the product at hand. The best way to battle this mistake is to provide good content hand-in-hand with such banners. It is important for customers to know and understand the features of a product, and good content will be able to help them realize this goal.

The third is that there are affiliates who make the mistake of promoting only one product. Consequently, customers are not given enough options to choose from. There is also the risk of generating fewer sales as compared to having more options for customers ponder about. It is always better to give them a few better alternatives than to give them only one.

The fourth is that there are affiliates who make the mistake of promoting too many products. As a result, customers are confused and end up beyond making a choice. It is perhaps good to give them only the best choices. This is because it is ultimately up to them to judge which one is the best for them to patronize.

All in all, affiliates that are doomed to fail in this business are those who do not exert enough effort to understand everything involved in the industry that they are in. Knowing their path step by careful step will prove to be beneficial to them, as there is no other way to succeed than to go through any path slowly but surely.

Do You Have What It Takes To Be An Affiliate Marketer?

Each of us has our own interest or has a hobby. Some love all kinds of books, music, and movies while others are into sports and traveling. There are also people who love to grow flowers and loves pets. These things help us to relax and forget our everyday problems and troubles and these things are common to people. But not everyone has a hobby that makes money for him/her except if you love your job.

A money making hobby could let you treat your family and friends with the extra cash or you can even quit your current job that you almost certainly hate. That is why many of us today go online to start a business; their reasons are either to supplement their income or to gradually replace their offline income from their job. Affiliate marketing is a great way to start in making money online.

Affiliate marketing is a revenue sharing partnership between a web merchant and one or more affiliates. The affiliate is paid a commission for referring clicks, leads or most often sales to the merchant. An affiliate’s advantage is that he can make money in a business where he doesn’t have the upfront costs of creating his own product, and he doesn’t have to worry about e-commerce, bookkeeping, or even customer support for it is the merchant’s responsibility.
Now, for sure you want to be an affiliate marketer with all that benefits an affiliate could get. But, do you have what it takes to be an affiliate marketer? Before you begin your venture into affiliate marketing, you need to decide first which area interest you. What products do you know the most and which products you could do the best job of selling? Once you discover your specialty, perseverance, patience, determination comes next. These are the qualities you should possessed to be a good affiliate marketer.

Too many online business prospectors lose out because they become impatient. You also have to know what your strengths are, the things in which you are good at and your capabilities and abilities related to your chosen streak. And the most important thing is you have to have a strong desire to succeed in affiliate marketing.

To be an affiliate marketer is not an easy task. You have to learn the techniques of marketing your product or service. You shouldn’t be looking at every chance because marketing is all about attracting you to look at this or that particular opportunity. To be a successful affiliate marketer, you should learn how to listen and to be taught because in life we need to learn skills to get by.
For an affiliate marketer, you should know how to market your site effectively, in will enable you to get thousands of visitors coming to your site which transforms into more sales. This only means that the faster you set up a website, the bigger your chances of making money online faster. You should avoid the same mistakes some affiliates make everyday, they are only building a short-term business where they just make a small sale. Make sure you do understand that you should be building a long-term affiliate business and not just something that makes you a few dollars on one sale.

It is also better to have knowledge on how to upsell your visitors for expensive services. This will in turn make you become recognized as an expert in your field and making money will be easier. There are some people thinks that just by having affiliate links on their website will bring them good profits. This can have some truth to it, but then most successful affiliates still believe that making use of strong marketing campaigns for their affiliate programs is still important. But affiliate marketers become much more successful when they treat their customers or online visitors as friends. Make a commitment to establish relationships with your customers and especially with visitors to your site. It is very important for an affiliate marketer to have a good business relationship with customers or visitors.

You should also be creative. The real key to being successful with affiliate marketing is to develop a good content based website and weave your affiliate links into all your content. You have to provide your prospects with good, quality content to keep them coming back to your site. So, do you have what it takes to be an affiliate marketer?

3 Easy Ways For Newbies To Start In Affiliate Marketing

With the aid of the Internet, you can almost have everything right at your fingertips. With just a few clicks you get access to thousands and even millions of pieces of information and data on virtually any field of interest. As years pass by, the Internet continues to effect radical changes in many facets of human endeavors, including commerce. Experts say that the information space, commonly known as the “world wide web,” grows by over a million pages everyday as more and more people utilize the Internet for information, education, entertainment, business and other personal reasons. It doesn’t take a business-oriented individual to realize that this phenomenon can bring about sky-high financial gains. The Internet’s fast-growing popularity in the recent years is surely an opportunity for business that any entrepreneur would not want to miss.

You might be thinking only businessmen can make much money out of the Internet, don’t you? Think again. You too can earn big bucks through the Internet even if you don’t have products to sell and high-profile and established company. How? That is through affiliate marketing. You might have come across these words over the net while surfing. Affiliate marketing is a revenue sharing between a merchant and an affiliate who gets paid for referring or promoting the merchants’ products and services. It is one of the burgeoning industries nowadays because it is proven to be cost-efficient and quantifiable means of attaining great profit both for the merchant and the affiliate and other players in the affiliate program, such as the affiliate network or affiliate solution provider.

Affiliate marketing works effectively for the merchant and the affiliate. To the first, he gains opportunities to advertise his products to a larger market, which increases his chances to earn. The more affiliate websites or hard-working affiliates he gets, the more sales he can expect. By getting affiliates to market his products and services, he is saving himself time, effort and money in looking for possible markets and customers. When a client clicks on the link in the affiliate website, purchases the product, recommends it to others who look for the same item or buys it again, the merchant multiplies his chances of earning. On the other hand, the affiliate marketer benefits from each customer who clicks on the link in his website and who actually purchases the product or avails of the service provided by the merchant. In most cases, the affiliate gets commision per sale, which can be fixed percentage or fixed amount.

If you want to be an affiliate marketer and make fortunes out of the Internet, you may follow these three most basic and easiest ways to start an effective affiliate marketing program. First is to identify a particular thing you are interested in or passionate about so you won’t be bored and forced to develop your affiliate web site later on. Focusing on a specific area you know very well will help you bring out your best without much risks and effort. You can add a personal touch to your site and give your visitors who are possible buyers an impression that you are an expert in your field. In this way, you gain their trust and eventually encourage them to buy the products you endorse. Next is to look for good paying merchants and products or services related to your interest. In choosing the products, you must also consider its conversion rate—the number of visitors-turned-buyers. There are various affiliate networks and affiliate solution providers that can give you info on the most profitable products and best paying merchants. The key here is, be wise enough to choose the right one.

Now that you have decided where to concentrate, have chosen the products to endorse and the merchant you are supporting and have created your own web site with top level domain name and reliable hosting, you are ready to promote. This is a crucial task, since it is through this that you would be able to increase traffic to the business website, sales and of course, profit. In affiliate marketing, it is possible to earn large sums of money in a short span of time especially when you’re endorsing high-priced items. Expensive products are hard to sell; however, with the right marketing strategies and sales techniques, you can draw visitors to the merchant’s site and make them buy the products. How to promote the products, though, would need a separate discussion. Continue to educate yourself by reading books or other articles online about the best advertising techniques.

Keep in mind, there is no facile and quick path towards success. Affiliate marketing may seem very tempting due to numerous encouraging testimonies of merchants and affiliate marketers alike who have benefited from it, but it entails a great deal of hard work and persistence. Likewise, you need to be creative, flexible and willing to embrace new ideas to market your partners’ products until you find the perfect strategy that works for a specific market that you are targeting. Neither signing up for an affiliate program nor copying ads and leading others towards the merchants’ site doesn’t guarantee success yet. Many affiliate marketers fail to understand this, so when they don’t make sales, they quit, look for other programs and repeat the same mistake. In the end, they conclude that affiliate marketing is just one of those scams in the Internet. Even as you sleep, you can work your way to great financial success if you employ the right strategies in affiliate marketing. Be creative, be smart and surely, you’ll achieve your goals.

The Four Most Common Missing Pieces on Affiliate Sites

There are approximately 4 gazillion (unofficially) web sites in the world. Every teenager, mother, businessman, well pretty much everyone has a web site.

But you are different. You are monetizing your site, not trying to find a soul mate or post pictures of your latest fishing expedition. Your site should be clean, professional, and instill confidence in the buyer.

In finance and insurance, more than anything, you must gain the customer’s trust and confidence in your service. Unlike retail, flashy sites with bright colors and animation don’t work. Most of my suggestions below will apply mostly to the finance and insurance sectors, but lessons can be learned by all affiliates.

I have found that most affiliates (at least in the finance and insurance vertical) tend to leave the following four necessities off of their sites. Is your web site missing any of these important components?

1. Informational content. Conventional wisdom in the online world tells you to get to the point, to make the sale, and eliminate the clutter and slew of links that were so prominent five years ago. In the financial world, however, you need informational content to help convert the less knowledgeable visitors that may find your site.

The ability to educate your visitors serves a dual purpose on your web site. First, it is a great service to them and one they will not likely forget or fail to reward you for (read: convert into a lead). Secondly, educational tips and articles are chock-full of keyword rich content.

A well-written article can vault your site to the top of the search engines for many long-tail keywords and drive a substantial amount of traffic, as it is likely to be linked to from other sites. Plus, it will help convert the often confused customer into a ready-to-buy machine.

2. “Contact Us” Page. The hardest obstacle to overcome in the online world, especially in finance/insurance is customer trust. These people are about to give you (or your affiliated company) some pretty serious information: phone number, email, etc. You must do everything you can to earn their trust!

One of the easiest ways to gain their trust is to let them know you are real and legitimate, not just some information gathering scheme. Granted, you probably don’t have a fancy windowed office with 90 employees, but you cannot afford to look small-time or sketchy to your customers. So make sure that your site has a prominent “Contact Us” page, with at LEAST a contact form, phone number, and street address or P.O. Box.

If you can, get a dedicated toll-free number from your merchant that will track to your affiliate ID. Our studies have shown that online conversions go up almost 2% with the addition of a toll-free number. It shows the customer you are not afraid to have them contact you (even if that “you” is your merchant’s call center).

3. Privacy Policy. Will my information be protected? What data are you collecting about me? Will I get spammed by you after this?

These are all questions that your site’s visitors are asking themselves as they decide whether or not to trust you. Like the above omissions, not having a clearly written privacy policy that answers the important questions a visitor has can cost you their business. In their eyes, you are hiding something and must be some sort of a scam, no matter how legitimate you truly are.
Your site should have a well-written, easy to read privacy policy that lets customers know about things such as cookies, your anti-spam policy, form encryption, etc. Like the above suggestions, this page should be linked to and from every single page on your site.

If you are doing nothing more than referring them to your merchant’s site, ask the affiliate manager if you can list their privacy policy on your site and make it clear to the customer that you are sending them out of your site.

4. Customer Testimonials. I doubt that you get a flood of emails each day thanking you for your service. Heck, we barely get three or four a month out of a couple hundred thousand visitors. But what happens when you DO get a thank you message from one of your visitors? Do you just file it away and think “that was nice of them” or do you make use of this testimonial?
Testimonials are nearly priceless advertisements and, like the three items above, can make the difference between gaining a customer’s trust (and therefore their business) and having them immediately click the back button to go back to the search results.

The first thing you should do is thank them and show genuine joy that you were able to help them. Then ask them for their permission to use their testimonial on your site. In our experience, about 50% of the people will be more than happy to let you do this. Two or three well-crafted testimonials are worth as much as anything else you will have on your site, so make sure you take advantage of any and all thank you notes. Place them on your home page, landing pages, and on each internal page that you can, and if you get enough of them (more than five or so), create a “Testimonials Page” and link to it from each page.

If you do not have any, the easiest way to get testimonials of course is to use merchant testimonials when you refer the customer to the merchant’s site. Ask your affiliate manager if you can use these on your pages. Like your own testimonials, these quotes will give your visitors a trust of your referral and will significantly increase conversions!

Any one of these missing components can cost you conversions and ultimately a lot of money. Double check your site and make sure that you have all of these important pieces. If you do have them, make sure they are fully developed and geared to assist your customers in making the right decision (choosing YOUR site!)

Best of luck!
SCOTT

Friday, March 23, 2007

Running Home Internet Business Takes Time And Work

A home internet business can lead to financial stability, less required hours and more time to spend with your family and friends out partying like it is one long vacation. At least that is what many promotional websites would like you to believe just before they ask you to send them money so they can continue making the payments on their new car or the boat they are using in their advertisements.

Before you fall for one of the promotional efforts about starting your own home internet business, look through at least six different offers. Do not sign up with any one of them, regardless of how promising it sounds and despite any imposed deadlines, until you have investigated all six offers. Once you do that, you will notice that under all the hype and regardless of the type of business, they all share some common themes.

They will claim they stumbled on the product or service while looking to start their own home internet business, just like you. They had spent huge suns of money on programs that did not work but were merely false promises or down right scams that are probably illegal. Now that they have discovered the formula for success, they want to share it with others. Insert testimonial from Mr. or Mrs. every person here.


Sound familiar? Hardly a day goes by that someone, somewhere is sending out this type of an email or launching a website offering to share their experiences in starting their own home internet business. They will even talk about all the sites that simply want their money and when they agreed they found they could spend even more money on advertising, or more training and if they only became a paid member of this other site they could double their earnings. Most of the time two times nothing is still nothing.

The truth behind the hype is that if you want to run a successful home internet business you have to be willing to put in the time and effort just as you would opening a traditional business. Another company business model may be perfect and it may be something you enjoy and if you are diligent in your work ethics and dedication to this business, it could become a success for you.


However, if you expect to send someone $39.95 to start your own business and begin earning money in an hour or so, you will end up with a pocket full of disappointment instead of cash. Marketing is the most important part of getting traffic to your site. Some may argue that an ugly, non-functional website will drive visitors away and there is a large degree of truth in that statement. However, it will not matter how ugly your site if no one ever sees it.

Making Money with Articles via Niche Websites

Choosing a good niche subject to base your website around is one of the most important aspects of making money off of your articles. This will give you a foundation to build from and you can target one general audience with a pack of keywords that they are most likely to be searching for. You should take each one of these keywords and use it for the basis of one article on each page.

This way, even though you are targeting one specific subject, you will be sure to interest a wide variety of people in that one niche. They may also find other pages that interest them, which will keep them returning to your site to learn new information about the niche subject.

The best way to find keywords for your niche subject is to use a keyword software program and type in the word that is the subject of your niche. This will generate a list of keywords or phrases that contain your niche and will also show you approximately how many people search for each word or phrase.

Some software programs may also tell you how many sites are out there to compete with for each word or phrase (this will help you know if those sites are worth competing with for the number of searches out there). You then deicide which of these would be most profitable by determining which have the least amount of competitors, so that you have a chance at making it to the first or second page of search engine results, but that also have a decent amount of people looking for that keyword or phrase each month. These will be the keywords or phrases that you will base the pages of your niche site on.

If there are a number of topics that you like, pick the one that you feel would be easiest to start with and then, once that site is built and generating some revenue, you can start another site. The most profitable website marketers, who use their talent of finding niches and combining that with good site content and a handful of affiliate links, have a good amount and variety of niche sites that they have started. You are never limited in what you can do with niche website marketing, unless you find out that you do not have the marketing skills or the needed funding to make it happen. Otherwise, the sky is the limit!

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Thursday, March 22, 2007

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6 Ways You Can Advertise Your New Business

Your advertising plan should be a vital part of your marketing plan. You have an excellent service or a useful product and you need to let people know what you have to offer! People learn about your business through advertising. Because successful advertising is creative and innovative, the creative person has a distinct advantage in developing an effective strategy.
Advertising can be expensive, so you must be specific in identifying the objectives of your plan. Each home-based business is unique, but the fundamental objectives for advertising should include creating a public awareness of your business, reaching new customers, increasing sales and profits and being cost effective.

The first step is to define potential customers in the geographic area served by your business. Do some preliminary surveys and some interviews to determine which means of advertising will reach them. What newspapers do they read? Which radio stations do they listen to? Do they use discount coupons? Do they respond to direct mail? Tailor your advertising efforts to your market.

When you know which audience you want to reach and where you want the information to appear, you must look at the various methods of advertising available to you. Advertising methods differ according to medium, complexity, target audience and cost. Some forms of advertising are more effective for a home-based business than others.

1. Newspaper advertising can be effective for a small business. A relatively large number of people can be reached through a classified ad. Display ads are more costly and should be placed in the newspaper section read by your market. The cost of your ad will vary according to the circulation areas and the frequency of publication.

2. Direct mail while initially expensive can be economical in the long run because it delivers specific information in a personal way to large numbers of people. If you operate a mail-order business, direct mail advertising is especially appropriate because you can target your advertising. Direct mail can be used to distribute letters, promotional give-aways, discount coupons and brochures.

3. Brochures can be expensive but they are essential for any business for which the prospective customer needs detailed information about the qualifications and expertise of the owner and the services and products offered. More information can be supplied in a brochure than would be practical for a classified ad. Brochures can be mailed, distributed door to door or given out at community events and trade shows.

4. Yellow Page directories should not be overlooked as a means of advertising. Every person with a telephone has a copy of their local phone book with business Yellow Pages. Directories are one of the most widely used forms of advertising. The telephone company advertising staff will give you help in designing an ad that will present your business in an effective manner. Be aware that directories are published at various times of the year. Call the phone company to determine the publication deadlines. A home-based business may wish to omit the address from the ad. Phone calls can be screened and clients can be scheduled so the neighborhood is not disrupted by an increased flow of traffic.

5. Business cards are another inexpensive way to inform the public about your business. They are easy to distribute at meetings, upon the completion of a job or during networking. Think of your business card as a “mini-billboard.” It should contain the name of your business, the name of a contact person, the complete address, the complete phone number and an appropriate slogan or description of the business.

6. Promotional gimmicks are inexpensive give-aways that attract attention. For example, pens inscribed with your logo, balloons with your business name or t-shirts can be used to promote your product or service.

20 Reasons Why Nobody Wants To Promote Your Products

Having a tough time getting people to promote your products or do a JV with you?
You sent out 32 emails to seek JV partners, and all you got was a single bounced email?
It’s normal, I assure you, especially if you’re just getting started. Getting good JV partners is not as easy as it seems.

From my experience, both when seeking out JV partners, and when being invited as a JV partner, here are the Top 20 Reasons why people “politely decline” your offer of don’t reply to your emails at all.

They Don’t Know or Trust You - You’re new to the scene, and no one knows who you are. No one can vouch for you, therefore it’s difficult for others to trust you. This is unavoidable, but if you focus on building relationships it’s just a matter of time before people open up to you.
You Have a Bad Reputation - In contrast to the earlier point, you may be a regular in the market, but you may have left a bad on impression on others from previous deals. Most of the time it’s because you didn’t deliver what you promised or you don’t pay commissions on time. One mistake can be hazardous. But I don’t believe one mistake makes a person bad - it’s a series of mistake that you never learn from that will ultimately destroy your reputation.

Someone They Trust Said You’re an Jerk - The circles of trust. Don’t underestimate them. People you’ve never met or spoken to may already be predispositioned against your offers, simply because someone they trust or respect said that you’re not trustworthy. Know the affiliate, and know who his / her friends are. These are most likely the people that appear in the testimonials, commenters on their blogs, and also the owners of products they have been promoting. You piss one of them off, and soon the entire group will be unreceptive to your offers. Apologize for all mistakes, even if you’re not sure it’s a mistake, and never go back on your word.

They Don’t Believe in Your Product - You’ll realize that newbies will promote anything you ask them to. But the seasoned affiliate will only promote products he has reviewed or believes in. If they don’t believe in your product it doesn’t mean that it’s bad. Some affiliates fail to see that your product may be targeted to the beginner’s market, and tend to judge the information you have based on their level of knowledge. So just move on.

They Are Already Promoting Similar Products - If your product is an almost exact copy of something they are already promoting with good returns, they wont promote yours. The exception is if your version is better than the one they are already promoting.

They Have Competing Products - You have a product on email marketing, and so do they. Unless your product actually complements theirs (for example a video version of their product) don’t expect them to promote for you.

Your Product Makes Theirs Redundant - Imagine if they are selling a product on “The Benefits of Using Botox” and your product says “Forget Botox - Use My New Invention”. Nope, they don’t even want their customers to know your product exists.

Your Payout Percentage is Too Low - Some misers want to pay you 20% and expect you to be excited about it. 50% is standard for one-time digital products, 40% is acceptable for recurring payments like membership sites. 2% - 10% is standard for physical products that have costs and shipping elements to it. Don’t go cheap on commissions if you want people to promote for you.
Your Payout Per Sale is Too Low - Sometimes, a low payout can simply mean a low-ticket item. For example if your 50% commission only means that they get $5 per sale, they may not be interested unless your other criterias are good, for example the $7 dollar Secrets offer which had a low payout but a very, very good conversion.

You Have a Name Squeeze / Fly Catcher Page - Used to work until affiliates started to see that they are actually losing out if the sales page itself does not convert. Then you get all the names and email addresses, and they get nothing. Most affiliates I know of don’t like name squeeze pages, and most serious JV offers on the Internet today don’t implement one either.

You Have Adsense on Your Salesletter - Noooo!!! Never ever put Adsense on your salescopy. I’ll leave it to you to figure out why affiliates run away in the blink of an eye when they see Adsense on a page that is supposed to sell a product.

Your Salescopy Is Horrible - Some people stay away from copy that contains numerous spelling or grammatical mistake. Don’t assume that your JV partners will not scrutinize your sales page. If they read your salescopy and find that it’s not compelling enough, chances are that their list would have the same experience. Seasoned affiliate marketers can tell is your salescopy is good and will convert, just by scanning through the contents. They know what to look at, but do you?
Your Salescopy “Leaks” Commissions - Again it’s probably the seasoned affiliate who would notice this. If you take payments by Clickbank for example, and you also have a number where people can make phone orders and maybe send you a bank transfer, then these are “leaks” that the affiliate will not get paid for. I wont promote anything with payment options that will not be credited back to the affiliate.

They Are in An Unrelated Niche - Maybe they are in a completely unrelated market, or in a “sub-niche” and they feel that their subscribers would not be interested to buy your products. Trust their judgement - if they are serious marketers, they know what their list will and will not buy, how much a person spend on average.

They Don’t Like Your Affiliate System - Some people are pro-Clickbank, some are not. Some people don’t like using JV Manger or any other such affiliate management software. This reason however should be easy to overcome by assuring them that you’ll pay them for sales regardless of refunds.

Your Product Has an MLM Structure To It - some people don’t like 2 tier or multi-level payment structures. Maybe they had bad experiences with MLM or MLM-type of products that they get dizzy when you start drawing circles.

Your Email to Them Got Lost / Forgotten - maybe they just didn’t get your email or it got buried in spam. Or maybe they had wanted to check out your offer but put it off till tomorrow, and tomorrow never came. A follow-up email can do wonders to eliminate this reason.
Their Email to You Got Lost - This is the most screwed up reason I can think of. Imagine someone said yes to you and asked for more information, but their email got lost because of your spam filters. But hey on a day where anything can go wrong, everything usually does!

They Are Just Too Busy - They have their own business to attend to, and have no time for you - perfectly normal. make sure you notify potential partners early (if it’s a new launch) so they can allocate some time for you. If they are too busy, forget them for now and look for other partners.
They Are Just Confused - Maybe they were initially interested, but then you did the mistake of sending them to a hyped up salesletter where they have to spend a lot of time figuring out just how to sign-up for your affiliate program, or exactly what it is that you’re trying to launch. Keep JV information pages as simple as possible but do tell them WIIFM (What’s In It For Me)
Well, those are the top 20 things I can think of from the top of my head. Anything else to add to this list? Be my guest, leave a comment below.

Don’t get demotivated by the list though, that’s not what I wrote it for.
I wrote it so you can understand the motivation factors that drive JV partnerships on the Internet.

It’s a checklist you can use when you find yourself in need of getting new JV partners for your products or services. Try to make sure that you eliminate as many of the top 20 reasons as soon as possible, and you should be doing fine.

Once you’ve helped someone make money from your products, it gets easier and easier to get their help in the future. They will talk about you to their Internet marketing friends, and it gets easier still.

If they don’t make any money promoting your products - APOLOGIZE!
I’ve sent apology emails to a few people because they promoted well and didn’t make any sale for my products. Just say you’re sorry - maybe their list was not as interested as you thought they would be - and leave the doors open for future partnerships. Promote their product in a swap-mailing arrangement to keep things fair.

NEVER send them packing empty-handed without acknowledgement of their effort.
In any case, getting JV partners are NOT the only way to make money from the Internet, so don’t get hung up if you cant find partners. It’s not game over until you admit defeat.
If JV partnership is the only method of promotion you’ve planned, I’d say you need to plan better next time.

Friday, March 02, 2007

WHY YOU SHOULD GO EA !

So what is this SFI Business
that you joined to make money for yourself?




... Or, did you join possibly because it was FREE?




While SFI is a free affiliate program and you can make money as a free
affiliate, there are important reasons why you should consider becoming an
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.



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